BFF
BFF

Meet your BFF.

The BFF who helps you Be Fit Forever.

Meals planned. Workouts planned. Coach on call 24/7.Just show up.

Pick your BFF

Pick your coach in 60 seconds.

7 days free. $19.99/mo annual after.

60-day money-back if you do not feel different.

The cast

Tap the face that feels like home.

Same expert plan behind every one. Pick the woman you would actually want to text.

In the app

Here is what she actually does.

The offer

Start here

7 days free

Then $19.99/mo on the annual plan, or $29.99/mo monthly.

What you actually get

  • A coach who remembers everything about you, on call 24/7 in chat.

    $600/mo (real PT, twice weekly at $75)

  • A 12-week strength program built for women. Gets progressively heavier every week.

    $100+ (one-time programming)

  • Weekly meal plan and grocery list, picked from a curated recipe library.

    $80/year (meal planning apps)

  • 5 custom AI recipes per month. Saved to your cookbook forever.

    $100+ (recipe generators)

  • Vision chat. Form check, fridge scan, menu pick, progress photos.

    Not available anywhere else

  • 12 coaches matched to you. The one you pick remembers your week.

    Not available anywhere else

  • Holy-shit milestones and a 90-day progress report you actually want to read.

    Not available anywhere else

Worth at least

$1,000+ a month

Yours for

$19.99/mo. annual.

You have already spent more than that this year on apps you do not open.

The promise

Show up for 60 days. If you do not feel different, money back.

We open about 200 spots a week so coach replies stay fast.

Start 7 days free

Cancel anytime in 2 taps. We do not make you call.